Wednesday, August 11, 2010

Chelsea Partner With Lucozade Sport


Chelsea Football Club is delighted to announce that Lucozade Sport has become the club's official sports nutrition partner.

Lucozade Sport has been the official sports drink of the Premier League since its inception in 1992, bringing with it 18 seasons of experience in elite football.

The sports nutrition brand will be fuelling the Blues for the next three seasons as the club looks to build on a hugely successful 2009/10 term which saw the team win both the Barclays Premier League and The FA Cup.

Lucozade Sport's full range of 26 nutritional products will help Carlo Ancelotti's team be at 100 per cent for every kick-off, drive them throughout the 90 minutes and aid recovery effectively after the final whistle.

Lucozade Sport Scientists will also work closely with Chelsea's backroom staff at the training ground in Cobham.

Stewart Crooks, sponsorship manager for Lucozade Sport, said: 'We are delighted to be teaming up with Chelsea and believe our considerable experience in top-flight football will contribute towards the continued success of the team.'

Ben Wells, head of marketing for Chelsea added: 'Lucozade Sport has an unrivalled heritage in the world of sports nutrition, so it's a natural fit for Chelsea as we aim for further honours this season. Working with Lucozade Sport means that our players have access to safe products that are proven to make a difference.'

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